One of the things that can be frustrating when you start an online business, is knowing whether or not the hard work you’re putting in is making an impact at all. How do you become the sought after company? How do you produce results that show you’re the solar eclipse of your industry? This can be hard to tell if you don’t know the signs and when you’re not making a full-time living yet from your efforts. Here are some good indicators that you’re making a sought after impact.
You Have Regular and Increasing Website/Blog Visitors
Building traffic on a website or blog takes time. You’re not going to get a million page views overnight. But if your visitors are increasing and regular then that shows that what you’re doing is making an impact. Pay close attention to individual blog posts or other content that is getting the most the most traction and do more content like that, but use your brand’s voice. What makes you unique? Focus on that.
Your Content Is Being Read, Shared, and Commented On
If people who visit your website or blog, that’s great, but if they share and comment on what you’re doing, that’s even better. Engagement is a much better indicator of having an impact than pure site visitors. Be sure to reply to those who comment and if you are notified of shares, thank them. If your stars are aligned and you’re lucky enough to go viral, take advantage of the opportunity but stay true to your mission and, of course, stay humble.
You’re Consistently Making New Connections
Are people seeking you out more and more to connect with you on various social media accounts? Are they over the moon about your business? If so, that is a great sign that you’re making a huge impact on their thoughts and actions with your online presence.
You’re Being Invited to Speak at Events
A very exciting thing that can happen when you’re making an impact in your niche is getting invited to speak at events – either online or offline. It might frighten you, or feel as if it’s way out of your comfort zone, but it’s important to accept opportunities as they come that will further your business goals. Research how to give stellar presentations and then knock your talk out of this world.
Your Content Is Being Curated
If other people are talking about your content on their blogs and websites and sharing it, then you’re absolutely making an impact. This type of engagement is an excellent indication that you’re making waves within your niche as a thought leader.
You’re Getting New Email Subscribers Every Day
If you’ve set up an email subscribe form (and you should) and you’re getting new subscribers every day, then you’re making a huge impact. Every subscriber will take you closer to your online business success goals. Every few months, scrub your list and delete the people who are not opening your emails. If they’re not opening them, you’re not reaching them. They’re outside of your totality path, so it’s best to focus on those who REALLY care about what you have to share with them. If they want to re-connect with you, they will.
You’re Building a Community
The more you build your business, the more you will (if you set it up right) build a community consisting of prospects and customers. Your customers will become fans for you, convincing the prospects to join them. You can do this via your Facebook page or a LinkedIn group, or even with a forum on your own website. Often it happens rather organically when you’re making an impact.
You’re Earning Money
You promote products and services and start making money or someone asks to pay money to put an advertisement on your website. Even just a few dollars means you made an impact on someone. People are consistently buying your products and services – they WANT and NEED what you have to offer. That’s good news because you’re giving them a solution to the problem they’re trying to solve.
In addition to these success indicators, some other signs that you’re making an impact are that you’ve taken the time to create a professionally designed website and consistent value filled blog articles that you’re proud of, and keep it updated regularly. If your brand needs a little bit of help to get to the solar eclipse status, an online business manager can help you strategize and execute an astronomical experience for your audience. Why not hire us and see for yourself how we can launch you into orbit?